Habits in MotionSales Chapter 2: Sustainable Selling — Planting Seeds for Lifetime Clients
In this episode, Mike and Jake discuss how sustainable selling and long-term thinking transform client relationships and business outcomes. From humorous anecdotes to the power of referrals and strategic alliances, they share actionable strategies like the "Client for Life" philosophy and the OODA Loop framework to build trust and ensure lasting success.
About the podcast
Modern Service Mastery is Business School with Boots On—built for the people who fix, build, manage, and move the world forward. If you’re in landscaping, remodeling, HVAC, or any hands-on profession, this series was made for you. Each chapter is short, focused, and designed to meet you where you are: behind the wheel, on the jobsite, or planning with your team. You’ll get podcast-style audio, quick written takeaways, and gamified momentum to help you grow as a leader in the real world.
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